It’s too exciting and distracting online,” Eggers said. While print — especially long-form print — encourages hunkering down and cuddling up, online journalism fosters a kind of low-grade, perpetual ADD. Online, “there’s always some button that wants you to click to cat porn,” he said, as the audience laughed. “You try to read something, and it’s flashing, it’s telling you to go somewhere else.